Activation Manager m|f|d

GTZ/BCX - Brand and Customer Experience

Ihre Aufgabe

Brand Activation is defined by marketing initiatives that help support and grow the global brand. These can be (but aren’t limited to) such things as brand events, partnerships, collaborations, sponsorships, ambassadors, and all of the subsequent owned media content around these areas.

  • Strategy and development of brand activation initiatives
  • Build a strategy around global influencers and ambassadors, including selection of appropriate profiles
  • Develop event strategies & oversee event management in that support of the brand
  • Develop content to support brand activities
  • Work in co-ordination with corporate communications to ensure Brand Activations are supported with proper PR support strategy

Ihr Profil

  • Master's degree with a focus on marketing or communication
  • Several years of (international) professional experience, ideally experience in premium brand companies and/or the consumer goods industry
  • Knowledge of project management
  • Ability to build sustainable relationships, strong communication skills as well as entrepreneurial thinking and acting
  • Confident command of English and willingness to travel

Arbeitsort: Gütersloh Befristung: unbefristet Beschäftigungsart: Vollzeit Beginn: as soon as possible

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Mr Sascha MossnerRecruiting & Sourcingrecruiting-operations@miele.deMiele Careers: