Brand Activation is defined by marketing initiatives that help support and grow the global brand. These can be (but aren’t limited to) such things as brand events, partnerships, collaborations, sponsorships, ambassadors, and all of the subsequent owned media content around these areas.
Strategy and development of brand activation initiatives
Build a strategy around global influencers and ambassadors, including selection of appropriate profiles
Develop event strategies & oversee event management in that support of the brand
Develop content to support brand activities
Work in co-ordination with corporate communications to ensure Brand Activations are supported with proper PR support strategy
Ihr Profil
Master's degree with a focus on marketing or communication
Several years of (international) professional experience, ideally experience in premium brand companies and/or the consumer goods industry
Knowledge of project management
Ability to build sustainable relationships, strong communication skills as well as entrepreneurial thinking and acting
Confident command of English and willingness to travel
Arbeitsort: GüterslohBefristung: unbefristetBeschäftigungsart: VollzeitBeginn: as soon as possible
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